Cypress Consulting, a business consulting, technology, and creative services firm, announced a new partnership with Redken 5th Avenue NYC, a provider of professional salon products. Cypress Consulting was selected by Redken to create the new Redken Education-On-Demand, an online-based training and education video portal by any professional products brand. The online portal is accessible for all salon professionals and provides content in a pay-per-view format where users purchase individual titles. Soon the site will allow users to subscribe to content as well. Redken Education-On-Demand provides a library of training and education videos for salon professionals on such topics including design, finishing, color, and product knowledge, as well as business building tools for salon owners. Cypress Consulting developed the site using thePlatform, a preferred technology partner, to enable Redken to deliver the educational and training content to stylists anywhere, as well as generating new revenue streams.

(www.cypressconsulting.net)