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Articles by Claudio Terra
Here’s something to think about: Do social networking tools such as blogs, wikis, and so forth equate with an employee-driven intranet? Wait. Don’t answer so fast. Consider these other questions first: How many people do you know who do not care in the least about what’s going in the blogosphere? How many people do you know who are very open and participative in work activities, but never participate in online forums? Yes, people have very different behaviors in relation to the internet, intranets, and social networking tools. The new tools are great, agile, and quite cost-efficient, but they are not for everyone—particularly in large, complex organizations.
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