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Articles by Jarrod Gingras
For the past several years, social networking services Facebook and LinkedIn have catered almost exclusively to the needs of the individual. By helping individuals share photos, links, and statuses; reconnect with friends; and find jobs, both services have built up substantial userbases. From an enterprise perspective, Facebook and LinkedIn have historically been criticized as nothing more than time wasters of the workday. However, recently there has been a marked shift by both services toward trying to provide value to enterprises. Both Facebook and LinkedIn have added or bolstered their networking, community, and collaboration capabilities in ways that will get the attention of some enterprises and yet will continue to fall short of enterprise-class for others.
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