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Articles by Toby Ward
If your organization is not using social media to engage employees, it is risking obsolescence. A BusinessWeek cover story on corporate blogging in February 2009-more than 18 months ago-stated that, "For companies, resistance to social media is futile. ... Your competitors are already there."
While great intranet parts can be bought some of the time, a truly great intranet cannot be bought entirely with money alone. Truly innovative intranets possess some four general qualities: transactions, engagement, governance, and content.
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